As a graphic designer in the team Jd&co, I was responsible for Chipotle's promotional campaigns. I delivered concept design, detail-oriented guidelines, and other marketing collateral across print and digital platforms by maintaining the Chipotle brand.
Work at Jd&co Design
Eblast Template
Digital Signage in French
Social Media Promos
EU Pronunciation Update
The word “Chipotle” is not intuitive to pronounce, for new markets like EU. A basic pronunciation key can live on marketing materials and in-restaurant materials for basic brand awareness.
The style guide has been created to ensure consistency across all the logo + Pronunciation key lockups in Chipotle’s EU materials. Various logo lock-ups were created for each EU market: UK, France, and Germany. It is up to the EU marketing and creative teams to decide whether to include the pronunciation key in any upcoming branded materials.
Landing Page: Sustainability Report
A Food with Integrity Guide Book in Spanish
